I was offered some POM Wonderful to try and review here. Of course, I said yes, because who doesn’t want to try new things? Free stuff for a review is cool too.
So, from the top… The packaging is nice. I like the shape, the labelling is quite minimalistic and a bit funky.
My first sip was not quite as I expected… POM Wonderful has a very strong flavour! The description of the 100% pomegranate juice on the website is quite accurate.
Slightly sweet. Slightly tart.
Although it’s missing “darn strong”. In a way it reminds me of cranberry juice; in colour, strength and tartness.
I don’t really like strong juices myself, so I checked out the website on how they suggest it should be served. On the POM USA site there’s heaps of recipes using POM products, including Mocktails, which is where I found the idea for pomegranate iced tea. I just happened to have some cold black tea already made, so I mixed some POM Wonderful with the tea and put a dash of sugar in… It was quite refreshing.
I’ve been drinking POM with cold water, lemonade and soda water. It’s a unique addition and adds a little pizzaz to what would be an otherwise plain drink.
One of the big selling points of POM Wonderful, apart from being 100% California pomegranate juice (unlike cheaper juices mixed with other stuff), is that it’s good for you. Indeed, backed by $31mill. of research… you can check out the various research papers and medial reports and decide for yourself about that. It isn’t one of the big selling points for me, but I’m sure some people are looking for some new sources of antioxidants. They sure don’t hurt!
I don’t think POM will be for everyone, but it’s definitely worth a try if you need a bit of an antioxidant and vitamin boost, or even a new cocktail recipe.
POM Wonderful has been in the US for a while, but you can now get it in Australia at Woolworths and Safeway.
Jermaine says
This stuff is pretty good, but a little pricey to “comparable” drinks. I’ll pickup a bottle every now and then. I enjoy the taste of it, but then again I’ll drink flaxseed oil by itself so I am not sure that says much 😉
Miguel @ Simply Blog says
Oh yeah! I’m a fan but am disappointed that they went from glass bottles to plastic. 🙁 Nonetheless, the drink is amazing. Cheers!
-Mig
Blase says
Hi,
I just happened to come here from the Thesis forum.
I thought your comment about the shape of the bottle was interesting.
I’ve been in sales and marketing for over 36 years and that shape is
very intentional.
That shape is based on the shape of a woman’s body, which brought down to
the basics means it is based on selling sex. It is very subtle, but it sells very well and has
for many years. Look around at other bottles and you will notice it is used a lot.
So I guess the lesson here is that even in our politically correct society sex still sells if
you are subtle about it.
Take care.
Known says
Blase
Your comment on the shape of the bottle may need to be refined. The shape of the bottle actually represents two pomegranates on top of each other. Very clever design, found this out on the Pom Wonderful website. I am a big fan of the Juice and fresh pomegranates. Great product, great marketing. Very happy to have the product in Oz now instead of having to drink in mass quantities when visiting the USA.
Cheers
Blase says
These days no body is going to admit that they are appealing to a base
level. Of course it’s 2 pomegranates on top of each other. 😉
I am sure I could be wrong after 36 years in advertising and marketing.
I am just curious where did Coke get their bottle design from?
It’s called the hobble-skirt shape and it was on the market in 1917
and it is still being used today.
There are lots of bottles with that shape or likeness, the bottle of dish
detergent under my sink. Or the fabric softener in my laundry room.
Go to any grocery store and start looking at bottles, I
assure you the design has been around a lot longer than
POM.
I would also be willing to bet POM paid some agency big bucks for that design
and the agency isn’t going to tell POM this design likeness is older than dirt
and we really didn’t come up with it, but here is your HUGE bill.
Take care.
kristarella says
Jermaine — thanks for the comment. I have no idea what flaxeed oil is, so not sure what it says about you!
Miguel — Amazing? That’s a very positive review right there. 😉 I was a bit surprised by it when I first drank it, but I liked it more the more I had.
Blase — there may be that aspect to it, but it’s also a totally natural shape. There’s a reason that they call some women “pear shaped”, pears can be that shape; butternut pumpkins are that shape… I’m happy for people to use sex subtly to sell — there’s nothing politically incorrect about that, are we not supposed to like sex? — stick some boobs or a butt in my face and I don’t think I’ll buy it.
Known — that was actually the first thought I had: the design was based on the shape of pomegranates. I agree.
Blase — you’re comment sounded a bit snarkier than necessary, but maybe that’s because I haven’t had coffee yet?
Sure, the shape could still be based on the basic bottle shape, the basic female shape, a basically organic shape… The truth is that bottles are also easy to handle, ergonomic, we’re used to them and unless the really fat women are currently “in” for attractiveness, the POM bottles do resemble pomegranates more than women (unlike the Coke bottle, which is more body like). I don’t think you’re wrong, but perhaps narrowing it down the the lowest common denominator. 😉
p.s. What kind of fabric softener do you use? My bottle looks like that. 😛
Blase says
kristarella,
LOL!
I like the way you think and write.
I am to old for “snarkie” not my intent at all. 🙂
One of the problems with emails and posts, tone
is had to pick up, sorry about that.
Take care,
kristarella says
Blase — Ha! Glad it was just my lack of coffee. Remedying that now!
Tone is still an issue for me too. Heck, it’s always an issue on the web without facial expressions and tone of voice.
Thanks for the banter! This was a good exercise for my brain and writing. 🙂